The e cigarette may be banned, but it is here, and its future is in the hands of consumers.
The industry is booming, with more than $2 billion in new cigarette sales in Australia in 2016.
In 2016, a new generation of smokers will have access to the products that can help them quit, and they will be far more comfortable smoking than they were before the e-cigarette revolution began.
And the future of e-cigarettes is looking bright.
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